Malmesbury UK, Dec 2006. Dai Fujiwara, Creative Director of ISSEY MIYAKE, visits the Dyson headquarters to discuss a new collaborative project, centred around the concept of wind and airflow.
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Contents
- RELEASE 01 - A meeting of minds, Dec 2006
- RELEASE 02 - Initial catwalk concepts, Feb 2007
- RELEASE 03 - Joint meeting to discuss ideas, May 2007
- RELEASE 04 - Calico prototypes, Jun 2007
- RELEASE 05 - Textiles development, Aug 2007
- RELEASE 06 - Catwalk show development, Aug/Sept 2007
- RELEASE 07 - Catwalk show build, Oct 2007
- RELEASE 08 - Catwalk show, Oct 2007
- RELEASE 09 - Catwalk show - behind the scenes, Oct 2007
- RELEASE 10 - DC16 Limited Edition, Nov 2007
- RELEASE 11 - New Zealand Exhibition, Feb 2008
- RELEASE 12 - The Wind In Stores, Spring 2008
- RELEASE 13 - 21_21 DESIGN SIGHT, Spring 2008
Dai Fujiwara: Creative Director, ISSEY MIYAKE. "I explored every nuance of the term WIND and I had this image of a huge cyclone - powered by Dyson technology. So I challenged James to bring his air expertise to our show."
James Dyson: Engineer and Chairman, Dyson "I have long admired Dai's work pioneering A-POC alongside ISSEY MIYAKE. We share a common approach to design and technology; it's been fascinating seeing my designs reinterpreted as clothing. Dai approached me to help engineer his set for this autumn's show. To bring wind onto the catwalk to showcase ISSEY MIYAKE's latest designs."
James Dyson and Dai Fujiwara discuss the potential of a Dyson / ISSEY MIYAKE collaboration, Malmesbury UK, December 2006
James Dyson and Dai Fujiwara discuss the potential of a Dyson / ISSEY MIYAKE collaboration, Malmesbury UK, December 2006
Initial sketch by Dai Fujiwara exploring possibilities for collaboration.
Initial sketch of possible catwalk design.
Initial sketch of possible audience entrance design.
Initial scale model of possible audience entrance design.
In early 2007, the Dyson team set about exploring the possibilities of using super-scale Dyson components in a catwalk environment.
Initial sketch for a Dyson airflow-inspired catwalk environment.
Initial sketch for a Dyson airflow-inspired catwalk environment.
Initial sketch for a Dyson airflow-inspired catwalk environment.
Initial sketch for a Dyson airflow-inspired catwalk environment.
Initial 3D render for a Dyson airflow-inspired catwalk environment.
Initial 3D render for a Dyson airflow-inspired catwalk environment.
Initial 3D render for a Dyson airflow-inspired catwalk environment.
Paris, France. May 2007 James Dyson and Dai Fujiwara meet to discuss development of 'The Wind' as a concept. Sketches are presented, and examples of deconstructed Dyson machines are supplied.
Dismantled Dyson DC18 upright machine for analysis and design inspiration.
Dismantled Dyson DC20 cylinder machine for analysis and design inspiration.
James and Dai discuss and collaborate on fabric, design and airflow decisions. Paris, May 2007.
James and Dai discuss sketches and concepts with their respective teams. Paris, May 2007.
James and Dai further their collaborative design process. Paris, May 2007.
Tokyo, Japan. June 2007 Dai Fujiwara and team unveil initial calico prototypes for the clothing collection at the ISSEY MIYAKE design headquarters. These early designs show explicitly how Dai and his team have explored every angle of the Dyson machine and begun to reinterpret them as outfits.
Range of calico prototypes and specific influential components from Dyson machines. Tokyo, Jun 2007.
Dai Fujiwara and model in initial fitting stage for calico prototypes. Tokyo, Jun 2007.
Calico prototype on display, showing obvious influence taken from a Dyson vacuum hose. Tokyo, Jun 2007.
Dai Fujiwara inspects a prototype, showing influence from the Dyson bin, underside of machine and cable. Tokyo, Jun 2007.
Calico prototype on display. Tokyo, Jun 2007.
Modelled calico prototype of full length coat, inspired by Dyson machine. Tokyo, Jun 2007.
Tokyo, Japan. August 2007 Dai Fujiwara and team explore fabrics, colours, patterns and textures, both as swatches and as long 'tubes' - ISSEY MIYAKE's unique A-POC (A Piece Of Cloth) method of efficient cloth cutting. Samples are then made into prototype designs and adjusted in-situ using models and mannequins.
Linework designs, stemming from analysis of Dyson machines. Tokyo, Aug 2007.
Fabric samples, combining cutting edge fabrics and linework designs. Tokyo, Aug 2007.
Fabric samples, combining cutting edge fabrics and linework designs. Tokyo, Aug 2007.
Fabric samples, combining cutting edge fabrics and linework designs. Tokyo, Aug 2007.
Fabric samples, combining cutting edge fabrics and linework designs. Tokyo, Aug 2007.
Fabric samples, combining cutting edge fabrics and linework designs. Tokyo, Aug 2007.
Fabric samples, produced at large scale, are considered and analysed by Dai and the team for use in clothing. Tokyo, Aug 2007.
Fabric samples, produced at large scale, are considered and analysed by Dai and the team for use in clothing. Tokyo, Aug 2007.
Once made into prototype garments, designs are tweaked and adjusted by Dai and his team whilst being worn by models. Tokyo, Aug 2007.
Once made into prototype garments, designs are tweaked and adjusted by Dai and his team whilst being worn by models. Tokyo, Aug 2007.
Once made into prototype garments, designs are tweaked and adjusted by Dai and his team whilst being worn by models. Tokyo, Aug 2007.
Close-up of semi-finished garment. Tokyo, Aug 2007.
Designs in semi-finished state, modelled in house. Tokyo, Aug 2007.
Designs in semi-finished state, modelled in house. Tokyo, Aug 2007.
Designs in semi-finished state, modelled in house. Tokyo, Aug 2007.
Malmesbury & Swansea, UK. August and September 2007 James Dyson and team explored ways of enlarging current methods of directing airflow and implementing them on the catwalk. 3D simulations were employed before giant hoses were commissioned, tested and suspended above the runway.
3D rendered visualization of catwalk design. Malmesbury, Aug 2007.
3D rendered visualization of catwalk design. Malmesbury, Aug 2007.
Paris, France. Oct 2007 The Dyson team assemble the huge hoses and tunnels that comprise the catwalk environment at the Louvre Gardens venue in Paris. Working overnight, the hoses are suspended from the ceiling and prepared for operation during the show.
Catwalk show construction. Paris, Oct 2007.
Catwalk show construction. Paris, Oct 2007.
Catwalk show construction. Paris, Oct 2007.
Catwalk show construction. Paris, Oct 2007.
Catwalk show construction. Paris, Oct 2007.
Catwalk show construction. Paris, Oct 2007.
Catwalk show construction. Paris, Oct 2007.
James Dyson and Dai Fujiwara meet prior to the show. Paris, Oct 2007.
Catwalk show set complete and ready to go. Paris, Oct 2007. Photo Benjamin Nitot
Louvre Gardens, Paris, France. 2 Oct 2007 The ISSEY MIYAKE Spring/Summer 2008 collection is unveiled, featuring The Wind designs. The fashion world watches in awe at the Dyson-designed set transforms the catwalk into an environment dictated by airflow.
ISSEY MIYAKE Spring/Summer 2008. Paris, Oct 2007. Photo Frederique Dumoulin
ISSEY MIYAKE Spring/Summer 2008. Paris, Oct 2007. Photo Frederique Dumoulin
ISSEY MIYAKE Spring/Summer 2008 - The Wind designs. Paris, Oct 2007. Photo Frederique Dumoulin
ISSEY MIYAKE Spring/Summer 2008 - The Wind design. Paris, Oct 2007. Photo Frederique Dumoulin
ISSEY MIYAKE Spring/Summer 2008 - The Wind design. Paris, Oct 2007. Photo Frederique Dumoulin
ISSEY MIYAKE Spring/Summer 2008 - The Wind design. Paris, Oct 2007. Photo Frederique Dumoulin
ISSEY MIYAKE Spring/Summer 2008 - The Wind design. Paris, Oct 2007. Photo Frederique Dumoulin
ISSEY MIYAKE Spring/Summer 2008 - The Wind design. Paris, Oct 2007. Photo Frederique Dumoulin
ISSEY MIYAKE Spring/Summer 2008 - The Wind design. Paris, Oct 2007. Photo Frederique Dumoulin
ISSEY MIYAKE Spring/Summer 2008 - The Wind design. Paris, Oct 2007. Photo Frederique Dumoulin
ISSEY MIYAKE Spring/Summer 2008 - The Wind design. Paris, Oct 2007. Photo Frederique Dumoulin
ISSEY MIYAKE Spring/Summer 2008 - The Wind design. Paris, Oct 2007. Photo Frederique Dumoulin
Dai Fujiwara invites James Dyson onto the catwalk at the conclusion of the show. Paris, Oct 2007. Photo Frederique Dumoulin
Louvre Gardens, Paris, France. 1-2 Oct 2007 "The making of..." Preparation and backstage shots before, the catwalk show.
Dai Fujiwara makes final adjustments to the collection. Paris, Oct 2007. Photo Benjamin Nitot
Briefing models and crew. Paris, Oct 2007. Photo Benjamin Nitot
Adjusting other items in the collection. Paris, Oct 2007. Photo Benjamin Nitot
Models meet for briefing and instruction regarding the catwalk set. Paris, Oct 2007. Photo Benjamin Nitot
Briefing and instruction meeting regarding the catwalk set.. Paris, Oct 2007. Photo Benjamin Nitot
Models meet for briefing and instruction regarding the catwalk set. Paris, Oct 2007. Photo Benjamin Nitot
Dai Fujiwara goes over his vision for the show to directors and crew. Paris, Oct 2007. Photo Benjamin Nitot
Backstage, the garments are collected and arranged. Paris, Oct 2007. Photo Benjamin Nitot
Hair and makeup, prior to the show. Paris, Oct 2007. Photo Benjamin Nitot
Dai Fujiwara and James Dyson meet prior to the show.. Paris, Oct 2007. Photo Benjamin Nitot
Dai Fujiwara and James Dyson meet prior to the show.. Paris, Oct 2007. Photo Benjamin Nitot
Dai Fujiwara and James Dyson meet prior to the show.. Paris, Oct 2007. Photo Benjamin Nitot
Nov 2007 Dyson release the DC16 Limited Edition to celebrate the collaboration between the two designers. The DC16 is the first cordless handheld vacuum with twice the suction power of other handhelds. The patented cyclones spin dirt from the air at high speed, which means it doesn't clog with debris and the suction stays constant each time you use it. Buy the limited edition Dyson + ISSEY MIYAKE online at Dyson.co.uk - Click Here
DC16 Limited Edition
DC16 Limited Edition
Inspiration for the DC16 limited edition was drawn from the ISSEY MIYAKE collection
Inspiration for the DC16 limited edition was drawn from the ISSEY MIYAKE collection
Inspiration for the DC16 limited edition was drawn from the ISSEY MIYAKE collection
Wellington, New Zealand, Feb 2008 The WIND collection on display at the Dowse Gallery, New Zealand, in February 2008. This is the first time the garments have been on display since their Paris launch. www.newdowse.org.nz
The WIND collection on display at The Dowse Gallery, New Zealand
The WIND collection on display at The Dowse Gallery, New Zealand
The WIND collection on display at The Dowse Gallery, New Zealand
Spring 2008 The WIND collection launches at the ISSEY MIYAKE stores in Paris and Tokyo.
The WIND collection launches at the ISSEY MIYAKE store, Paris
The WIND collection launches at the ISSEY MIYAKE store, Paris
The WIND collection launches at the ISSEY MIYAKE store, Tokyo
The WIND collection launches at the ISSEY MIYAKE store, Tokyo
The WIND collection launches at the ISSEY MIYAKE store, Tokyo
Spring 2008 The WIND collection, modeled here by a futuristic army, at 21_21 Design Sight, Tokyo. Designed by Dai Fujiwara, these 'robots' - are made entirely from Dyson parts - and are the stars of the 21_21 DESIGN SIGHT Exhibition 3 'XXIst Century Man' Directed by ISSEY MIYAKE www.2121designsight.jp
Poster for Dai Fujiwara + ISSEY MIYAKE Creative ROOM 'THE WIND'
Dai Fujiwara + ISSEY MIYAKE Creative ROOM 'THE WIND' Photo: Masaya Yoshimura / Nacása & Partners, Inc.
Dai Fujiwara + ISSEY MIYAKE Creative ROOM 'THE WIND' Photo: Masaya Yoshimura / Nacása & Partners, Inc..
Dai Fujiwara + ISSEY MIYAKE Creative ROOM 'THE WIND' Photo: Masaya Yoshimura / Nacása & Partners, Inc.
Dai Fujiwara + ISSEY MIYAKE Creative ROOM 'THE WIND' Photo: Masaya Yoshimura / Nacása & Partners, Inc.
Dai Fujiwara + ISSEY MIYAKE Creative ROOM 'THE WIND' Photo: Masaya Yoshimura / Nacása & Partners, Inc.
Dai Fujiwara + ISSEY MIYAKE Creative ROOM 'THE WIND' Photo: Masaya Yoshimura / Nacása & Partners, Inc.
Dai Fujiwara + ISSEY MIYAKE Creative ROOM 'THE WIND' Photo: Masaya Yoshimura / Nacása & Partners, Inc.
Dai Fujiwara + ISSEY MIYAKE Creative ROOM 'THE WIND' Photo: Masaya Yoshimura / Nacása & Partners, Inc.
Dai Fujiwara + ISSEY MIYAKE Creative ROOM 'THE WIND' Photo: Masaya Yoshimura / Nacása & Partners, Inc.